I jeans eluhlaza okwesibhakabhaka iye yazalwa malunga nekhulu elinesiqingatha. Ngo-1873, uLevi Strauss noJacob Davis bafaka isicelo selungelo elilodwa lomenzi wechiza ukuze kufakwe iirivethi kwiindawo zoxinzelelo kwiiovaroli zamadoda. Kule mihla, i-jeans ayinxitywanga kuphela emsebenzini, kodwa iphinda ibonakale ngezihlandlo ezahlukeneyo emhlabeni jikelele, ukusuka emsebenzini ukuya kubahlobo, kunye nakwimibhiyozo yedolophu.
Nangona uninzi lwabantu lunokunxiba iipajamas ekuqaleni kobhubhani, abathengi bafuna ukuhomba ngakumbi kodwa iimpahla zikhululekile xa bengena ngo-2022.
UMaria Rugolo, umhlalutyi weshishini lempahla kwiqela le-NPD, uthe: “Ubhubhani ukhawulezise uphuhliso lwempahla etofotofo kwaye wenze ukuba ijean yakhululeka. Ukunyuka kweendlela ezahlukeneyo zeejini kunikeze abathengi bayo yonke iminyaka iintlobo ezininzi kunye nokukhetha ngexesha elifanelekileyo. Abathengi banethemba lokufumana izitayile ezininzi ukongeza kwezo zakuqala kwi-wardrobe. ”
Ngokwengxelo yophando kunye neemarike, imarike ye-cowboy yehlabathi kulindeleke ukuba ifikelele kwi-76.1 yeebhiliyoni zeedola ngo-2026. I-Statista inethemba ngakumbi malunga noqikelelo lwemarike, ekulindeleke ukuba ifike kwi-US $ 87.4 yezigidigidi ngo-2027, ngaphezulu kwe-US $ 63.5 yezigidigidi ngo-2020.
Ngokomqhaphu ofakwe kwi-2021 Global Cowboy Research Report, xa abantu becinga ukuba abathengi abaninzi (87%) baceba ukuthenga iiCowboys rhoqo kunyaka ozayo (36%) okanye kakhulu kunyaka ophelileyo (51%). Le pesenti iphezulu kunokuthengwa okucwangcisiweyo kweebhulukhwe ezininzi zezemidlalo (81%), iibhulukhwe zomzimba okanye iibhulukhwe zokugijima (82%), ibhulukhwe eqinile (80%), iziketi okanye iilokhwe (80%), ibhulukhwe ekhululekile njengeemfutshane okanye i-chinos (79). %) kunye neebhulukhwe ezisesikweni (76%).
Ngokwengxelo yejean yehlabathi jikelele, xa bechaza indlela abajonga ngayo iijini, ngaphezu kwesiqingatha sabathengi behlabathi jikelele (56%) bathi, “Ndinejini eninzi endinokukhetha kuyo kwaye ndithanda ukuyinxiba rhoqo.” Abanye abangama-34% bathi, “Iwodrophu yam izele ziijini, kwaye ndiyakuthanda ukuyinxiba.” I-9% ithe banazo iijini kodwa abazinxibi rhoqo. Yi-1% kuphela eyathi, "ijeans ayindilinganisi."
Kwii-maurices, umthengisi wempahla yabasetyhini eMinnesota, iijini ziphezulu kwiitshathi zepop njengoko amaqondo obushushu eqala ukunyuka entwasahlobo. Okwangoku, ngokwentshayelelo yophawu, iiShorts ze-Edgley ™ kunye neejini ezinqamlezileyo zitsala umdla wabathengi. Abathengi nabo banomdla kwi-curling yokugqoka eyaziwayo. Ngokuphathelele i-jeans, ulwandlalo olubunjiweyo lwexilongo luye lwafumana umtsalane omkhulu, ngakumbi isinqe esiphezulu. Nangona kunjalo, abathengi basathanda uMorris' bazama kwaye bavavanya 'ijean ehlanjwe mnyama.
Ingxelo yophando lwe-denim yehlabathi ifumene ukuba abathengi basathanda i-jean eqinile. Ingxelo iphinde yafumanisa ukuba i-jean eqinile isesona simbo sithandwa kakhulu kwabasetyhini kwihlabathi liphela (42%). Ilandelwa yi-slim fit (36%), ibhulukhwe enemilenze ethe tye (32%), uhlobo oluqhelekileyo (30%), uhlobo oluqhelekileyo (22%), uhlobo lwebhuthi kunye nohlobo lwesoka (zombini 16%), uhlobo lwephondo kunye nohlobo olunemilenze ebanzi (zombini I-13%), ilandelwa yi-tapered kunye ne-loose type (zombini i-11%).
U-Lee unejee ezininzi ze-skinny ezikhethiweyo, nangona uhlala ehlaziya isitayela se-retro yanamhlanje, kuquka i-Retro High Waist ephothiweyo uphondo; Ijini yomlenze othe tyaba oluhlaza okwesibhakabhaka ophezulu; Iibhulukhwe ezixekileyo; Kwaye u-Lee xsmiley usungule ingxowa-mali yentsebenziswano ukukhumbula uncumo.
Ingqokelela entsha kaLevi iphefumlelwe ngumgca wayo wemveliso omtsha we-1970, kubandakanywa i-jeans eyenziwe ngedayi yendalo kunye neteknoloji yokonga amanzi. Uphawu luphinde lwasebenza kunye nomyili we-collina Strada ukusungula inani elilinganiselweyo leJean ye-501 kunye neebhatyi zelori ezihonjiswe ngamakhadi ombala kunye neerhinestones. ULevi uqhubeleka nengqokelela ezinzileyo ye-wellthread, eyenziwe nge-100% yomqhaphu ehlaziyiweyo kunye nemixube yelinen.
Ngokutsho kwe-Global jeans Research Report, uninzi lwabathengi (77%) bathi xa bethenga i-jeans entsha, i-cotton, ebaluleke kakhulu kubo. Ukongeza, umthengi omnye kwabahlanu uthe kuye kwabaluleke ngakumbi kubo ukuba i-jeans yenziwe ngomqhaphu kulo nyaka uphelileyo. Nangona iimveliso ezahlukeneyo zidibanisa umqhaphu kunye nezinye iintsinga, uninzi lwabathengi (72%) bathi bakhetha ijean esekwe komqhaphu.
Ngokutsho kweNgxelo yoPhando lwe-denim yehlabathi, abathengi behlabathi bakholelwa ukuba umgangatho we-cotton denim ngowona uphezulu (82%). Bakwakholelwa ukuba, xa kuthelekiswa neejini ezidityanisiweyo zefiber ezenziwe ngumntu, ijean yomqhaphu yeyona inyanisekileyo (80%), eyona ithembekileyo / inokuthenjwa (80%), eyona izinzileyo okanye inobubele kokusingqongileyo (80%), eyona yomelele 78%), ezona zithambileyo (76%), ezona ziphefumlayo (75%) kwaye ezona zikhululekileyo (74%).
Ngomnye umhla wokuzalwa we-jeans eluhlaza okwesibhakabhaka, i-NPD's Rugolo yagxininisa ukuba ngexesha lobhubhane, i-jeans inokuhlangabezana nazo zonke iintlobo zeemfuno, ukusuka ekuzihlaziyeni ukuya ekunxibeni.
Uthe, "ijeans zenza abathengi babe nomdla kwizitayile ezahlukeneyo kunye nokusetyenziswa, ukugcina ifashoni yodidi lonke, kwaye ikhuthaza ukukhula kwentengiso."
——–Inqaku licatshulwe kwiFabricsChina
Ixesha lokuposa: Jul-19-2022